W.o.m.e.n. in America

MEMBER PROFILE

Kristi Toole

OffLine
WIA Member Information
First Name
Kristi
Last Name
Toole
Position
Product Marketing Manager, US Industrial Market
Organization
IBM
City
Trumbull
State
Connecticut
Zip Code
06611
Member Type
2018 Mentee
Profile
In my 7 years at IBM, I've built marketing skills in messaging, persona development, campaign execution, and secondary market research. In my current role as a team lead, I drive our US marketing strategy for the manufacturing, chemicals and oil and gas industries. I'm passionate about understanding our clients's needs- in December I took my team to Wisconsin to see a client's factory in action and help us all become better marketers.